Facebook's Fight Against Fake News Was Undercut by Fear of Conservative Backlash
Michael Nunez | Monday 10:46am
Michael Nunez | Monday 10:46am
It’s no secret that Facebook has a fake news problem. Critics have accused the social network of allowing false and hoax news stories to run rampant, with some suggesting that Facebook contributed to Donald Trump’s election by letting hyper-partisan websites spread false and misleading information. Mark Zuckerberg has addressed the issue twice since Election Day, most notably in a carefully worded statement that reads: “Of all the content on Facebook, more than 99 percent of what people see is authentic. Only a very small amount is fake news and hoaxes. The hoaxes that do exist are not limited to one partisan view, or even to politics.â€
Still, it’s hard to visit Facebook without seeing phony headlines like “FBI Agent Suspected in Hillary Email Leaks Found Dead in Apparent Murder-Suicide†or “Pope Francis Shocks World, Endorses Donald Trump for President, Releases Statement†promoted by no-name news sites like the Denver Guardian and Ending The Fed.
Gizmodo has learned that the company is, in fact, concerned about the issue, and has been having a high-level internal debate since May about how the network approaches its role as the largest news distributor in the US. The debate includes questions over whether the social network has a duty to prevent misinformation from spreading to the 44 percent of Americans who get their news from the social network.
According to two sources with direct knowledge of the company’s decision-making, Facebook executives conducted a wide-ranging review of products and policies earlier this year, with the goal of eliminating any appearance of political bias. One source said high-ranking officials were briefed on a planned News Feed update that would have identified fake or hoax news stories, but disproportionately impacted right-wing news sites by downgrading or removing that content from people’s feeds. According to the source, the update was shelved and never released to the public. It’s unclear if the update had other deficiencies that caused it to be scrubbed.
Still, it’s hard to visit Facebook without seeing phony headlines like “FBI Agent Suspected in Hillary Email Leaks Found Dead in Apparent Murder-Suicide†or “Pope Francis Shocks World, Endorses Donald Trump for President, Releases Statement†promoted by no-name news sites like the Denver Guardian and Ending The Fed.
Gizmodo has learned that the company is, in fact, concerned about the issue, and has been having a high-level internal debate since May about how the network approaches its role as the largest news distributor in the US. The debate includes questions over whether the social network has a duty to prevent misinformation from spreading to the 44 percent of Americans who get their news from the social network.
According to two sources with direct knowledge of the company’s decision-making, Facebook executives conducted a wide-ranging review of products and policies earlier this year, with the goal of eliminating any appearance of political bias. One source said high-ranking officials were briefed on a planned News Feed update that would have identified fake or hoax news stories, but disproportionately impacted right-wing news sites by downgrading or removing that content from people’s feeds. According to the source, the update was shelved and never released to the public. It’s unclear if the update had other deficiencies that caused it to be scrubbed.
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